At sofymart, there is a strong interaction between SALES AND MARKETING. Sofymart would like to give its customers the experience of a perfect service, to stand out from its competitors, by offering a complete tailored package. The MARKETING STRATEGY aims to identify customers' tastes, requirements and endeavours to produce travel, leisure, tailor made products, projects and services.

The long term success of the company's initiatives and consumer recognition of Brington brands are closely linked to the value added extras offered to customers. Possibilities include providing promotional materials (signs, PRODUCT LABELS, quality descriptions, informative brochures, posters, cards, showcases, display fixtures, POS, etc.) or placing brands using other visual means such as targeted above and below-the-line marketing campaigns, media coverage, endorsing or others.

Over and above global brand awareness concepts. The internal sales and marketing departments are also proud to be involved in drawing up new ideas, and when developing new articles, they pay full attention to the identity, specific brand positioning to suite the customer.